Comments on: Toward an Enterprise SRM Platform http://scalableintimacy.com/toward-an-enterprise-srm-platform/ Branding in the age of social media. Sat, 21 Jan 2012 06:26:00 +0000 hourly 1 http://wordpress.org/?v=3.2.1 By: In the end, it’s about activation. | Scalable Intimacy http://scalableintimacy.com/toward-an-enterprise-srm-platform/comment-page-1/#comment-800 In the end, it’s about activation. | Scalable Intimacy Tue, 24 Feb 2009 03:54:38 +0000 http://scalableintimacy.com/?p=241#comment-800 [...] posted a while back on the important distinctions among Monitoring, Participation, and Activation. Short version: [...] [...] posted a while back on the important distinctions among Monitoring, Participation, and Activation. Short version: [...]

]]> By: Who Needs Enterprise SRM? | Scalable Intimacy http://scalableintimacy.com/toward-an-enterprise-srm-platform/comment-page-1/#comment-316 Who Needs Enterprise SRM? | Scalable Intimacy Tue, 03 Feb 2009 12:28:12 +0000 http://scalableintimacy.com/?p=241#comment-316 [...] (This post is the third in a series defining “enterprise social relationship management” that starts here.) [...] [...] (This post is the third in a series defining “enterprise social relationship management” that starts here.) [...]

]]> By: Why Enterprise SRM? | Scalable Intimacy http://scalableintimacy.com/toward-an-enterprise-srm-platform/comment-page-1/#comment-206 Why Enterprise SRM? | Scalable Intimacy Wed, 28 Jan 2009 22:28:13 +0000 http://scalableintimacy.com/?p=241#comment-206 [...] (This post is the the second in a series that starts here.) [...] [...] (This post is the the second in a series that starts here.) [...]

]]> By: Ryan Waggoner http://scalableintimacy.com/toward-an-enterprise-srm-platform/comment-page-1/#comment-184 Ryan Waggoner Wed, 28 Jan 2009 00:58:04 +0000 http://scalableintimacy.com/?p=241#comment-184 Mike, Thanks for the mention of MightyBrand. It sounds like we're thinking along very similar lines and I'll be excited to hear what you think of the features and solutions we'll be rolling out over the next couple months. Looking forward to the rest of the posts in this little series... Mike,

Thanks for the mention of MightyBrand. It sounds like we're thinking along very similar lines and I'll be excited to hear what you think of the features and solutions we'll be rolling out over the next couple months. Looking forward to the rest of the posts in this little series…

]]> By: Ryan Waggoner http://scalableintimacy.com/toward-an-enterprise-srm-platform/comment-page-1/#comment-6484 Ryan Waggoner Wed, 28 Jan 2009 00:58:00 +0000 http://scalableintimacy.com/?p=241#comment-6484 Mike, Thanks for the mention of MightyBrand. It sounds like we're thinking along very similar lines and I'll be excited to hear what you think of the features and solutions we'll be rolling out over the next couple months. Looking forward to the rest of the posts in this little series... Mike,

Thanks for the mention of MightyBrand. It sounds like we're thinking along very similar lines and I'll be excited to hear what you think of the features and solutions we'll be rolling out over the next couple months. Looking forward to the rest of the posts in this little series…

]]> By: Rachel Happe http://scalableintimacy.com/toward-an-enterprise-srm-platform/comment-page-1/#comment-175 Rachel Happe Tue, 27 Jan 2009 15:37:26 +0000 http://scalableintimacy.com/?p=241#comment-175 Hi Mike - I actually see true enterprise social software going well beyond just Monitor, Participate, & Activate - those are primarily marketing-oriented constructs (although internal marketing can be served by them as well). I think it also needs to extend into accounting, resource management & project management systems or it will still only go part of the way (because of it's cross functional nature mentioned by Tom). But you are right - I think the market needs to think differently about what enterprise social software is. Hi Mike –

I actually see true enterprise social software going well beyond just Monitor, Participate, & Activate – those are primarily marketing-oriented constructs (although internal marketing can be served by them as well). I think it also needs to extend into accounting, resource management & project management systems or it will still only go part of the way (because of it's cross functional nature mentioned by Tom). But you are right – I think the market needs to think differently about what enterprise social software is.

]]> By: Rachel Happe http://scalableintimacy.com/toward-an-enterprise-srm-platform/comment-page-1/#comment-6483 Rachel Happe Tue, 27 Jan 2009 15:37:00 +0000 http://scalableintimacy.com/?p=241#comment-6483 Hi Mike - I actually see true enterprise social software going well beyond just Monitor, Participate, & Activate - those are primarily marketing-oriented constructs (although internal marketing can be served by them as well). I think it also needs to extend into accounting, resource management & project management systems or it will still only go part of the way (because of it's cross functional nature mentioned by Tom). But you are right - I think the market needs to think differently about what enterprise social software is. Hi Mike –

I actually see true enterprise social software going well beyond just Monitor, Participate, & Activate – those are primarily marketing-oriented constructs (although internal marketing can be served by them as well). I think it also needs to extend into accounting, resource management & project management systems or it will still only go part of the way (because of it's cross functional nature mentioned by Tom). But you are right – I think the market needs to think differently about what enterprise social software is.

]]> By: Troiano http://scalableintimacy.com/toward-an-enterprise-srm-platform/comment-page-1/#comment-162 Troiano Tue, 27 Jan 2009 04:41:16 +0000 http://scalableintimacy.com/?p=241#comment-162 This is an excellent point, Marty. I have some pretty specific ideas on where this all leads and look forward to hearing what others think. This is an excellent point, Marty. I have some pretty specific ideas on where this all leads and look forward to hearing what others think.

]]> By: Troiano http://scalableintimacy.com/toward-an-enterprise-srm-platform/comment-page-1/#comment-6482 Troiano Tue, 27 Jan 2009 04:41:00 +0000 http://scalableintimacy.com/?p=241#comment-6482 This is an excellent point, Marty. I have some pretty specific ideas on where this all leads and look forward to hearing what others think. This is an excellent point, Marty. I have some pretty specific ideas on where this all leads and look forward to hearing what others think.

]]> By: Toward an Enterprise SRM Platform | Scalable Intimacy | crmfreeware.com http://scalableintimacy.com/toward-an-enterprise-srm-platform/comment-page-1/#comment-161 Toward an Enterprise SRM Platform | Scalable Intimacy | crmfreeware.com Mon, 26 Jan 2009 23:50:38 +0000 http://scalableintimacy.com/?p=241#comment-161 [...] Toward an Enterprise SRM Platform | Scalable Intimacy [...] [...] Toward an Enterprise SRM Platform | Scalable Intimacy [...]

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