You're right that one of the biggest challenges of CRM in a social communications landscape is tying the relationships across disparate networks. Engaging with your customers across the social web is an intricate and non-linear process, and it's something that our company is looking at very closely. We're in agreement that making relevant and valuable ties across dozens of online channels is the key to managing relationships with customers and engaging them – in ways that truly move your business forward – in a fast-paced and customer-driven online world.

Thanks for the post, and for continuing the discussion.

Cheers,
Amber Naslund
Director of Community | Radian6
@AmberCadabra

You're right that one of the biggest challenges of CRM in a social communications landscape is tying the relationships across disparate networks. Engaging with your customers across the social web is an intricate and non-linear process, and it's something that our company is looking at very closely. We're in agreement that making relevant and valuable ties across dozens of online channels is the key to managing relationships with customers and engaging them – in ways that truly move your business forward – in a fast-paced and customer-driven online world.

Thanks for the post, and for continuing the discussion.

Cheers,
Amber Naslund
Director of Community | Radian6
@AmberCadabra

Uber-Blogger Jeremiah Owyang posted on Twitter’s potential to monetize tself as a CRM network today, and made some valid points: Twitter has two of the three….