Opinion: Spotify Is A Winner

by Michael Troiano on August 10, 2011

Spotify logo

The Wall Street Journal recently announced that Spotify, the former Europe-only free streaming music service, crossed the 1.4 Million user mark after just one month of operation in the US. Perhaps even more impressive, 175,000 – 12.5% of those accounts – have converted over to one the company’s 2 subscription models.

Assuming an even split between the $4.99 and $9.99 subscription plans, that means Spotify has established a recurring, sticky, high-growth, ~$16 million annual business in just a few weeks. Pretty impressive, for a bunch of Euro-interlopers in the Land of Jobs.

Boston startup scenesters are everywhere on the service: David CancelChris SellandDoug HaslamGradon TrippJennifer LumJon PierceLee HowerMike LangfordMike Schneider,Michelle McCormackMark WatkinsNathan BurkeRob GoScott Kirsner, and Steve Garfield, just to name a few (my profile is here.)

So what’s the appeal?  Read the rest of my review in Bostinnovation.

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LauLau81 131 pts

Spotify must be really great! I have to try this out... Thanks for the info!

My latest conversation: Skiing Holidays

b.nijhoff 35 pts

Spotify is really great I had the trial first and thought I will never use this but after 1 day of using it I got the premium on spotify. It really is easy to use and you always got music in a simple reach.

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israel.kendall 52 pts

Spotify rocks, I had the free trial for only a few hours before I cancelled my old music service and sub'd to the Spotify Premium plan. Don't regret it for a second!

My latest conversation: Top 100 Songs of 1990 - A Spotify Playlist

StephRWong 73 pts

I've never used Spotify but I keep hearing great things about it! I'm definitely going to check that out. I'm getting sick of Pandora!

And as a community manager intern from Livefyre, welcome! Let me know if you have any questions. :)

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VentureFizz 5 pts

After reading a blog post by Bijan Sabet, I switched from being a Spotify premium holder to Rdio premium. Same features in terms of extensive catalog for streaming and offline capabilities w/ a great iPhone app.

However, you can connect with people using other social media outlets... like Twitter and not just Facebook. Plus, you don't have to download a native app to your computer. With Rdio, you have a choice to either use the web or download a native app. I have been sticking to the web interface, which is great.

Overall, I think Rdio's design is better too.

Either way - I'm excited with how music is finally catching up to the web! I feel like a kid in a candy store.

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