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	<title>Comments on: How To Write A Social Marketing Plan</title>
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	<link>http://scalableintimacy.com/how-to-write-a-social-marketing-plan/</link>
	<description>Branding in the age of social media.</description>
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		<title>By: 3 Ways to Improve Your Social Marketing</title>
		<link>http://scalableintimacy.com/how-to-write-a-social-marketing-plan/comment-page-1/#comment-6871</link>
		<dc:creator>3 Ways to Improve Your Social Marketing</dc:creator>
		<pubDate>Tue, 04 Oct 2011 16:20:20 +0000</pubDate>
		<guid isPermaLink="false">http://scalableintimacy.com/?p=487#comment-6871</guid>
		<description>[...] a social marketing plan is an important first step towards implementing an effective social marketing campaign. In order to [...]</description>
		<content:encoded><![CDATA[<p>[...] a social marketing plan is an important first step towards implementing an effective social marketing campaign. In order to [...]</p>
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	<item>
		<title>By: Top 10 Social Media Articles That You Might Have Missed Last Month November 2010 Edition &#171; Digital Marketing Mercenary</title>
		<link>http://scalableintimacy.com/how-to-write-a-social-marketing-plan/comment-page-1/#comment-6693</link>
		<dc:creator>Top 10 Social Media Articles That You Might Have Missed Last Month November 2010 Edition &#171; Digital Marketing Mercenary</dc:creator>
		<pubDate>Sun, 05 Dec 2010 20:23:34 +0000</pubDate>
		<guid isPermaLink="false">http://scalableintimacy.com/?p=487#comment-6693</guid>
		<description>[...] Next figure out who you need to be talking to in order to achieve those objectives. Get someone specific in your mind, a real person as opposed to just a demographic segment. [READ THE COMPLETE POST HERE] [...]</description>
		<content:encoded><![CDATA[<p>[...] Next figure out who you need to be talking to in order to achieve those objectives. Get someone specific in your mind, a real person as opposed to just a demographic segment. [READ THE COMPLETE POST HERE] [...]</p>
]]></content:encoded>
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	<item>
		<title>By: Top 5 Social Media Posts That You Might Have Missed Last Week November 15, 2010 Edition &#171; Digital Marketing Mercenary</title>
		<link>http://scalableintimacy.com/how-to-write-a-social-marketing-plan/comment-page-1/#comment-6680</link>
		<dc:creator>Top 5 Social Media Posts That You Might Have Missed Last Week November 15, 2010 Edition &#171; Digital Marketing Mercenary</dc:creator>
		<pubDate>Tue, 16 Nov 2010 00:37:14 +0000</pubDate>
		<guid isPermaLink="false">http://scalableintimacy.com/?p=487#comment-6680</guid>
		<description>[...] Next figure out who you need to be talking to in order to achieve those objectives. Get someone specific in your mind, a real person as opposed to just a demographic segment. [Read The Complete Post Here] [...]</description>
		<content:encoded><![CDATA[<p>[...] Next figure out who you need to be talking to in order to achieve those objectives. Get someone specific in your mind, a real person as opposed to just a demographic segment. [Read The Complete Post Here] [...]</p>
]]></content:encoded>
	</item>
	<item>
		<title>By: lorenean</title>
		<link>http://scalableintimacy.com/how-to-write-a-social-marketing-plan/comment-page-1/#comment-6283</link>
		<dc:creator>lorenean</dc:creator>
		<pubDate>Sun, 14 Mar 2010 15:20:13 +0000</pubDate>
		<guid isPermaLink="false">http://scalableintimacy.com/?p=487#comment-6283</guid>
		<description>nice post &lt;a href=&quot;http://www.lorenean.com&quot; rel=&quot;nofollow&quot;&gt;http://www.lorenean.com&lt;/a&gt;</description>
		<content:encoded><![CDATA[<p>nice post <a href="http://www.lorenean.com" rel="nofollow">http://www.lorenean.com</a></p>
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	</item>
	<item>
		<title>By: Mike Troiano</title>
		<link>http://scalableintimacy.com/how-to-write-a-social-marketing-plan/comment-page-1/#comment-6251</link>
		<dc:creator>Mike Troiano</dc:creator>
		<pubDate>Sun, 24 Jan 2010 09:20:00 +0000</pubDate>
		<guid isPermaLink="false">http://scalableintimacy.com/?p=487#comment-6251</guid>
		<description>Appreciate that, and thanks for stopping by.</description>
		<content:encoded><![CDATA[<p>Appreciate that, and thanks for stopping by.</p>
]]></content:encoded>
	</item>
	<item>
		<title>By: greenkoi</title>
		<link>http://scalableintimacy.com/how-to-write-a-social-marketing-plan/comment-page-1/#comment-6250</link>
		<dc:creator>greenkoi</dc:creator>
		<pubDate>Sun, 24 Jan 2010 05:54:18 +0000</pubDate>
		<guid isPermaLink="false">http://scalableintimacy.com/?p=487#comment-6250</guid>
		<description>Mike -&lt;br&gt;&lt;br&gt;Great article.  I was trolling around for something to get me inspired to write my first social media marketing proposal - and this started me off on the right foot.</description>
		<content:encoded><![CDATA[<p>Mike -</p>
<p>Great article.  I was trolling around for something to get me inspired to write my first social media marketing proposal &#8211; and this started me off on the right foot.</p>
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	<item>
		<title>By: Web 2.0 Marketing</title>
		<link>http://scalableintimacy.com/how-to-write-a-social-marketing-plan/comment-page-1/#comment-5477</link>
		<dc:creator>Web 2.0 Marketing</dc:creator>
		<pubDate>Thu, 25 Jun 2009 07:01:23 +0000</pubDate>
		<guid isPermaLink="false">http://scalableintimacy.com/?p=487#comment-5477</guid>
		<description>It was really nice visiting the site and to go through your article on how to write a social marketing plan. Your tips on writing social marketing plan is very appreciable.   </description>
		<content:encoded><![CDATA[<p>It was really nice visiting the site and to go through your article on how to write a social marketing plan. Your tips on writing social marketing plan is very appreciable.</p>
]]></content:encoded>
	</item>
	<item>
		<title>By: Web 2.0 Marketing</title>
		<link>http://scalableintimacy.com/how-to-write-a-social-marketing-plan/comment-page-1/#comment-6574</link>
		<dc:creator>Web 2.0 Marketing</dc:creator>
		<pubDate>Thu, 25 Jun 2009 07:01:00 +0000</pubDate>
		<guid isPermaLink="false">http://scalableintimacy.com/?p=487#comment-6574</guid>
		<description>It was really nice visiting the site and to go through your article on how to write a social marketing plan. Your tips on writing social marketing plan is very appreciable.</description>
		<content:encoded><![CDATA[<p>It was really nice visiting the site and to go through your article on how to write a social marketing plan. Your tips on writing social marketing plan is very appreciable.</p>
]]></content:encoded>
	</item>
	<item>
		<title>By: Isaac Hazard</title>
		<link>http://scalableintimacy.com/how-to-write-a-social-marketing-plan/comment-page-1/#comment-1317</link>
		<dc:creator>Isaac Hazard</dc:creator>
		<pubDate>Tue, 17 Mar 2009 14:21:36 +0000</pubDate>
		<guid isPermaLink="false">http://scalableintimacy.com/?p=487#comment-1317</guid>
		<description>Mike, 
 
Great post.  Although as a social media strategist keeping it this simple might put me out of a job eventually ;-) 
 
I&#039;d argue that having a solid plan for managing conversations (community management, moderation) are also key considerations.  One key aspect of this is identifying potential risks posed by social interactions and having an action plan in place to address them as they happen.  Others include how to focus conversation in places where you can derive the most value (as defined by point 1) and how to corral conversations so they result in the best UGC (as defined in step 3) </description>
		<content:encoded><![CDATA[<p>Mike, </p>
<p>Great post.  Although as a social media strategist keeping it this simple might put me out of a job eventually <img src='http://scalableintimacy.com/wp-includes/images/smilies/icon_wink.gif' alt=';-)' class='wp-smiley' />  </p>
<p>I&#039;d argue that having a solid plan for managing conversations (community management, moderation) are also key considerations.  One key aspect of this is identifying potential risks posed by social interactions and having an action plan in place to address them as they happen.  Others include how to focus conversation in places where you can derive the most value (as defined by point 1) and how to corral conversations so they result in the best UGC (as defined in step 3)</p>
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	</item>
	<item>
		<title>By: Isaac Hazard</title>
		<link>http://scalableintimacy.com/how-to-write-a-social-marketing-plan/comment-page-1/#comment-6573</link>
		<dc:creator>Isaac Hazard</dc:creator>
		<pubDate>Tue, 17 Mar 2009 14:21:00 +0000</pubDate>
		<guid isPermaLink="false">http://scalableintimacy.com/?p=487#comment-6573</guid>
		<description>Mike, 
 
Great post.  Although as a social media strategist keeping it this simple might put me out of a job eventually ;-) 
 
I&#039;d argue that having a solid plan for managing conversations (community management, moderation) are also key considerations.  One key aspect of this is identifying potential risks posed by social interactions and having an action plan in place to address them as they happen.  Others include how to focus conversation in places where you can derive the most value (as defined by point 1) and how to corral conversations so they result in the best UGC (as defined in step 3)</description>
		<content:encoded><![CDATA[<p>Mike, </p>
<p>Great post.  Although as a social media strategist keeping it this simple might put me out of a job eventually <img src='http://scalableintimacy.com/wp-includes/images/smilies/icon_wink.gif' alt=';-)' class='wp-smiley' />  </p>
<p>I&#039;d argue that having a solid plan for managing conversations (community management, moderation) are also key considerations.  One key aspect of this is identifying potential risks posed by social interactions and having an action plan in place to address them as they happen.  Others include how to focus conversation in places where you can derive the most value (as defined by point 1) and how to corral conversations so they result in the best UGC (as defined in step 3)</p>
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