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	<title>Comments on: How To Write A Social Marketing Plan</title>
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	<link>http://scalableintimacy.com/how-to-write-a-social-marketing-plan/</link>
	<description>Branding in the age of social media.</description>
	<lastBuildDate>Thu, 02 Sep 2010 11:04:33 +0000</lastBuildDate>
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		<title>By: lorenean</title>
		<link>http://scalableintimacy.com/how-to-write-a-social-marketing-plan/comment-page-1/#comment-6283</link>
		<dc:creator>lorenean</dc:creator>
		<pubDate>Sun, 14 Mar 2010 15:20:13 +0000</pubDate>
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		<description>nice post &lt;a href=&quot;http://www.lorenean.com&quot; rel=&quot;nofollow&quot;&gt;http://www.lorenean.com&lt;/a&gt;</description>
		<content:encoded><![CDATA[<p>nice post <a href="http://www.lorenean.com" rel="nofollow">http://www.lorenean.com</a></p>
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	<item>
		<title>By: Mike Troiano</title>
		<link>http://scalableintimacy.com/how-to-write-a-social-marketing-plan/comment-page-1/#comment-6251</link>
		<dc:creator>Mike Troiano</dc:creator>
		<pubDate>Sun, 24 Jan 2010 09:20:00 +0000</pubDate>
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		<description>Appreciate that, and thanks for stopping by.</description>
		<content:encoded><![CDATA[<p>Appreciate that, and thanks for stopping by.</p>
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	<item>
		<title>By: greenkoi</title>
		<link>http://scalableintimacy.com/how-to-write-a-social-marketing-plan/comment-page-1/#comment-6250</link>
		<dc:creator>greenkoi</dc:creator>
		<pubDate>Sun, 24 Jan 2010 05:54:18 +0000</pubDate>
		<guid isPermaLink="false">http://scalableintimacy.com/?p=487#comment-6250</guid>
		<description>Mike -&lt;br&gt;&lt;br&gt;Great article.  I was trolling around for something to get me inspired to write my first social media marketing proposal - and this started me off on the right foot.</description>
		<content:encoded><![CDATA[<p>Mike -</p>
<p>Great article.  I was trolling around for something to get me inspired to write my first social media marketing proposal &#8211; and this started me off on the right foot.</p>
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	</item>
	<item>
		<title>By: Web 2.0 Marketing</title>
		<link>http://scalableintimacy.com/how-to-write-a-social-marketing-plan/comment-page-1/#comment-5477</link>
		<dc:creator>Web 2.0 Marketing</dc:creator>
		<pubDate>Thu, 25 Jun 2009 07:01:23 +0000</pubDate>
		<guid isPermaLink="false">http://scalableintimacy.com/?p=487#comment-5477</guid>
		<description>It was really nice visiting the site and to go through your article on how to write a social marketing plan. Your tips on writing social marketing plan is very appreciable.   </description>
		<content:encoded><![CDATA[<p>It was really nice visiting the site and to go through your article on how to write a social marketing plan. Your tips on writing social marketing plan is very appreciable.</p>
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	<item>
		<title>By: Isaac Hazard</title>
		<link>http://scalableintimacy.com/how-to-write-a-social-marketing-plan/comment-page-1/#comment-1317</link>
		<dc:creator>Isaac Hazard</dc:creator>
		<pubDate>Tue, 17 Mar 2009 14:21:36 +0000</pubDate>
		<guid isPermaLink="false">http://scalableintimacy.com/?p=487#comment-1317</guid>
		<description>Mike, 
 
Great post.  Although as a social media strategist keeping it this simple might put me out of a job eventually ;-) 
 
I&#039;d argue that having a solid plan for managing conversations (community management, moderation) are also key considerations.  One key aspect of this is identifying potential risks posed by social interactions and having an action plan in place to address them as they happen.  Others include how to focus conversation in places where you can derive the most value (as defined by point 1) and how to corral conversations so they result in the best UGC (as defined in step 3) </description>
		<content:encoded><![CDATA[<p>Mike, </p>
<p>Great post.  Although as a social media strategist keeping it this simple might put me out of a job eventually <img src='http://scalableintimacy.com/wp-includes/images/smilies/icon_wink.gif' alt=';-)' class='wp-smiley' />  </p>
<p>I&#039;d argue that having a solid plan for managing conversations (community management, moderation) are also key considerations.  One key aspect of this is identifying potential risks posed by social interactions and having an action plan in place to address them as they happen.  Others include how to focus conversation in places where you can derive the most value (as defined by point 1) and how to corral conversations so they result in the best UGC (as defined in step 3)</p>
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	</item>
	<item>
		<title>By: Mike Troiano</title>
		<link>http://scalableintimacy.com/how-to-write-a-social-marketing-plan/comment-page-1/#comment-1256</link>
		<dc:creator>Mike Troiano</dc:creator>
		<pubDate>Fri, 13 Mar 2009 20:44:57 +0000</pubDate>
		<guid isPermaLink="false">http://scalableintimacy.com/?p=487#comment-1256</guid>
		<description>Thank you, Ted. Trying :) 
 
Owe you a note. </description>
		<content:encoded><![CDATA[<p>Thank you, Ted. Trying <img src='http://scalableintimacy.com/wp-includes/images/smilies/icon_smile.gif' alt=':)' class='wp-smiley' />  </p>
<p>Owe you a note.</p>
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	</item>
	<item>
		<title>By: Ted_Page</title>
		<link>http://scalableintimacy.com/how-to-write-a-social-marketing-plan/comment-page-1/#comment-1255</link>
		<dc:creator>Ted_Page</dc:creator>
		<pubDate>Fri, 13 Mar 2009 20:38:22 +0000</pubDate>
		<guid isPermaLink="false">http://scalableintimacy.com/?p=487#comment-1255</guid>
		<description>Mike, I like the fact that you focus on making things simple - something I see also in David Meerman Scott&#039;s book. I&#039;ve been looking at social media for a while and figure out how to get more connected, and your blog (and David&#039;s book) are helpful.  </description>
		<content:encoded><![CDATA[<p>Mike, I like the fact that you focus on making things simple &#8211; something I see also in David Meerman Scott&#039;s book. I&#039;ve been looking at social media for a while and figure out how to get more connected, and your blog (and David&#039;s book) are helpful.</p>
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	</item>
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		<title>By: How To Write A Social Marketing Plan &#124; test3</title>
		<link>http://scalableintimacy.com/how-to-write-a-social-marketing-plan/comment-page-1/#comment-1202</link>
		<dc:creator>How To Write A Social Marketing Plan &#124; test3</dc:creator>
		<pubDate>Thu, 12 Mar 2009 00:34:19 +0000</pubDate>
		<guid isPermaLink="false">http://scalableintimacy.com/?p=487#comment-1202</guid>
		<description>[...] here: How To Write A Social Marketing Plan   Share and [...]</description>
		<content:encoded><![CDATA[<p>[...] here: How To Write A Social Marketing Plan   Share and [...]</p>
]]></content:encoded>
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		<title>By: How To Write A Social Marketing Plan &#124; cloning master blogs</title>
		<link>http://scalableintimacy.com/how-to-write-a-social-marketing-plan/comment-page-1/#comment-1200</link>
		<dc:creator>How To Write A Social Marketing Plan &#124; cloning master blogs</dc:creator>
		<pubDate>Wed, 11 Mar 2009 23:46:45 +0000</pubDate>
		<guid isPermaLink="false">http://scalableintimacy.com/?p=487#comment-1200</guid>
		<description>[...] is the original:  How To Write A Social Marketing Plan   Share and [...]</description>
		<content:encoded><![CDATA[<p>[...] is the original:  How To Write A Social Marketing Plan   Share and [...]</p>
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		<title>By: Posts about SEO as of March 11, 2009 &#124; Ebusiness Blog</title>
		<link>http://scalableintimacy.com/how-to-write-a-social-marketing-plan/comment-page-1/#comment-1199</link>
		<dc:creator>Posts about SEO as of March 11, 2009 &#124; Ebusiness Blog</dc:creator>
		<pubDate>Wed, 11 Mar 2009 23:37:29 +0000</pubDate>
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		<description>[...] new media marketing, &#8230; methods used to gain traffic to your site? (Rank 1-5) 1) Organic SEO   How To Write A Social Marketing Plan - scalableintimacy.com 03/11/2009 Image via Wikipedia Lots of smart people have tackled this [...]</description>
		<content:encoded><![CDATA[<p>[...] new media marketing, &#8230; methods used to gain traffic to your site? (Rank 1-5) 1) Organic SEO   How To Write A Social Marketing Plan &#8211; scalableintimacy.com 03/11/2009 Image via Wikipedia Lots of smart people have tackled this [...]</p>
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