From the category archives:

Product Participation

Apple’s Magic: Eating It’s Own Lunch

by Michael Troiano on April 4, 2010

How Social Media Is Like Cocaine

by Michael Troiano on January 19, 2010

Domino’s Steps Toward the Truth

by Michael Troiano on January 5, 2010

Holland-Mark 2K10: Capital “M” Marketing in the Imperative Economy

by Michael Troiano on December 30, 2009

Social Marketing Is Rooted In The Brand

by Michael Troiano on October 21, 2009

Scalable Intimacy: The White Paper

by Michael Troiano on September 18, 2009

Social Relationship Management = SRM

by Michael Troiano on March 19, 2009

The Price of Intimacy

by Michael Troiano on February 25, 2009

So what’s the scale threshold?

by Michael Troiano on February 18, 2009

CoTweet Steps in Right Direction

by Michael Troiano on February 16, 2009

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